Global Market and Competitor Analysis
We examine the pricing strategies of your local competitors in America and create an appropriate payment infrastructure and account configuration for the U.S. market from scratch based on your industry data.
/Google Partner Certified Global Management/
Don't get lost in the global market. We manage the complex advertising dynamics of the US and Canada with our 10 years of expertise. Achieve currency-based earnings through accurate targeting.
01/FAST ENTRY INTO THE AMERICAN MARKET
Digital advertising in the U.S. and Canada begins not just with spending the right budget but with flawlessly analyzing the consumption habits of the states and local competition dynamics. At Astro-212medya, we offer a professionally crafted roadmap focused on high returns based on currency, integrating your brand goals into the complex market structure of North America.
We examine the pricing strategies of your local competitors in America and create an appropriate payment infrastructure and account configuration for the U.S. market from scratch based on your industry data.
We optimize your campaigns according to state-based purchasing power and time zone differences, restructuring your creatives according to local cultural codes before launching them.
With currency-based bid planning, we continuously monitor your budget efficiency, converting the obtained data into a meaningful return on investment chart to outline your growth trajectory.
Hundreds of brands from different sectors are growing with us
02/US DIGITAL MARKETING GUIDE
The United States market presents a great opportunity for your brand, requiring disciplined management due to its high purchasing power and advanced competition.
Advertising in the US market is the most logical growth method for brands ready to present their product or service at international standards, having established their logistics and operational infrastructure. This market creates a sustainable profit door, especially for businesses aiming to generate currency-based income and providing solutions in a niche field through well-planned campaigns.
Since the US is one of the most competitive advertising markets in the world, cost-per-click (CPC) and cost-per-thousand impressions (CPM) are considerably higher compared to Turkey. However, high competition also brings a highly intent-driven audience with a strong inclination to purchase; therefore, your focus should be on strategies that direct your budget towards the most accurate target audience rather than cheap traffic.
You can see the key advertising channels where you can achieve the highest efficiency according to your business's sector and growth goals below.
| Channel | Role in the US Market | Cost Dynamics | Suitable Product / Service |
|---|---|---|---|
| Google Ads | Reaching active search users | High CPC, high conversion potential | SaaS, software, legal, consulting |
| Meta Ads | Interest and behavior-based discovery | Mid-range CPM, scalable access | E-commerce, fashion, cosmetics, home products |
| TikTok Ads | Video-focused engagement and viral reach | Low-cost testing opportunities | Startups, young audience, creative products |
| Amazon Ads | Final touchpoint at the moment of purchase | Competitive bid-based pricing | Packaged consumer goods, electronics, textiles |
| LinkedIn Ads | Professional and corporate decision-makers | High cost, very precise targeting | B2B software, corporate training, consulting |
212 Medya supports your success in the global market by establishing this structure according to your business's sector dynamics and growth goals with professional consultancy.
03/Our Promise
We aim to convert every penny of your budget into measurable value, promising a net increase in efficiency within 3 months.
With world-class advertising management, your budget and brand are in safe hands.
Utilize Google and Meta's new advertising tools before your competitors.
Not just advertising, but comprehensive support on your global growth journey.
04/Pricing
Three package options best suited to your business goals and budget. No setup or hidden service fees.
Starter package for exporters wanting to enter the US market with small-scale tests
The most preferred package for continuous sales and brand presence aimed at American consumers
Strong brand and sales growth package across the US through multi-channel (Google + Meta + TikTok)
Track your advertising performance transparently from your own dashboard using real-time data obtained directly from official platforms, rather than prepared fixed data.
We build sustainable cooperation with our service quality instead of long-term, binding contracts. Your satisfaction is our commitment.
We regularly share the performance of your campaigns and the strategies we apply with understandable data, without drowning you in complex technical jargon.
We provide transparent and easily accountable monthly billing suitable for the cost structures in the US market. We prevent local tax complexities.
Regardless of brand size, we work with equal care and strategy to ensure that every client's advertising budget yields the highest efficiency.
We absolutely do not manage or publish advertising campaigns for sectors that engage in gray or illegal activities that do not comply with advertising policies and ethical values.
05/Problem
Without accurate targeting and eye-catching visuals on social media and search engines, a significant portion of your budget is wasted.
06/Advertising Models
07/Why 212 Medya
Your ads are managed not just by 'trained' individuals but by experts certified by Google and Meta.
We provide professional graphic design and video creative support fully aligned with the visual structure of the media.
We measure advertising sales and forms accurately with advanced tracking codes and Conversion API (Server-Side).
We let you see where your budget is going and which campaigns are yielding profits through our live panel, 24/7.
08/How We Work
We start by examining your current ad accounts, historical data, and competitor strategies. We identify faulty setups.
We create a customized roadmap suitable for your business goals; we set up pixel and conversion tracking integrations accurately.
We launch campaigns and test different visual, text, and audience combinations to find the most cost-effective combinations.
We gradually scale successful campaigns and grow ROI through transparent reports.
09/Results
A comprehensive remarketing strategy was applied with Google Shopping and Meta Catalog ads, restructured according to user habits.
We were afraid to enter the American market, but with 212 Medya, we achieved a 300% growth in dollar terms in our first month. They managed our advertising costs so precisely that our profitability exceeded that of the Turkish market.
10/Frequently Asked Questions
You can find everything you are curious about our services and processes here.
The competition in the U.S. market is higher than in Turkey; therefore, we recommend a minimum budget of $50-100 per day for starters. However, this figure may vary depending on your industry, the states you are targeting, and the intensity of your competitors. During the analysis phase, we determine the most profitable entry budget for you based on data.
Initial interactions and traffic start as soon as the ads are approved, but optimizing with machine learning usually takes 2-4 weeks. The stabilization of sales and form data and our achievement of the targeted ROAS values typically become clear by the end of the second month. During this process, we accelerate the process through continuous A/B testing.
Yes, the entire creative process is managed by our professional team. We do not just translate; we create content from scratch using local idioms and marketing language (copywriting) that will catch the attention of an American consumer. We also revise our designs according to global aesthetic standards.
We work with a completely transparent reporting system. You can track your expenditures, clicks, and revenue in real-time through a customized Looker Studio panel that we prepare for you, 24/7. Additionally, we hold monthly strategy meetings to analyze the data and jointly plan for the next month.
This entirely depends on your product and target audience. If you are selling products that meet a direct need, Google Search might be important, while if you have a visually-oriented brand story, Meta (Instagram/Facebook) or TikTok could be prioritized. For professional services or B2B, LinkedIn and Google's intent-based campaigns typically yield the best results.
We promise results to our partner, so we do not bind you to long-term and strict contracts. While we generally recommend initial periods of 3 months, we work on a performance-based model dependent on service satisfaction. Our goal is to maintain our partnership for years due to the profitability of your ads.
We optimize your campaigns according to the local hours (EST, PST, etc.) of the region you are targeting. We implement automatic rules and manual checks to ensure that your ads are active during the hours that generate the most conversions. Although our team works during Turkish working hours, we use 24/7 active monitoring tools for the U.S. market.
As a Google Partner, we gain access to the latest advertising technologies and beta features before anyone else. Additionally, we can take much faster action through our direct representatives at Google in the event of a technical issue or account suspension. This means your ads run seamlessly and at peak performance.
Absolutely, you can either continue from your existing account by reviewing it, or we can start with a clean slate account structure. The historical data in your existing account (pixel data, etc.) is valuable to us; we prefer to build our strategy on that data without losing it.
11/Contact
Share your goals; we will provide you with a data-driven America Advertising strategy tailored to your brand within 48 hours.
Kurtköy, Aeropark, Yenişehir, Osmanlı Blv. No:11, 34912 Istanbul
We work with companies that have a monthly ad budget of ₺15,000 or more.