Fill out the Form
Immediately submit your analysis request by specifying your Email, Phone, and Website in the contact form.
Free Google Ads Audit
Free Google Ads Account Analysis
Are You Wasting Your Budget?
Find out now! Instantly audit your account with our free Google Ads account analysis tool and receive a comprehensive performance score based on 10 critical metrics. Identify budget waste and immediately increase your efficiency with professional Google Ads consulting support.
Instant Performance Score and Report 100% Safe and Certified Google Partner Data Privacy and Confidentiality Guarantee
Over 500 successful businesses have audited their Google Ads accounts with 212 Medya.
500+Reviewed Ad Account
₺50M+Analyzed Budget
10+Critical Account Metric
01/Get Started Now
Protect Your Budget,
Increase Your Advertising Performance
Take the first step to get ahead of your competitors in the world of Google Ads and use your advertising budget in the most efficient way. Learn your account performance score today with our free audit.
01 02 Access Approval
Approve the secure and restricted analysis access request sent by our experts.
03 Receive Your Report
Review the detailed report in which your account is analyzed over 10 critical metrics and the action plan.
Businesses of all sizes optimize their Google Ads budgets with us
02/ACCOUNT ANALYSIS GUIDE
Discover the key stages of Google Ads account auditing
A successful Google Ads account requires regular audits and continuous optimization. You can follow the steps in our guide to manage your budget most efficiently.
01
How often should Google Ads account analysis be done?
Advertising accounts are dynamic structures. It is recommended to conduct a comprehensive account analysis at least once a month due to competition intensity, updates in Google algorithms, and changes in consumer behaviors. Weekly negative keyword checks should be carried out to prevent budget waste.
02
How does Quality Score affect advertising costs?
Quality score directly determines the cost per click (CPC). For example, you may pay 1 TL for a keyword with a quality score of 10, while you might have to pay 3 TL or more for the same keyword with a quality score of 3. Therefore, optimizing quality score forms the basis of advertising budget savings.
Comparison of Google Ads Performance Indicators
You can evaluate your account's performance based on the following basic criteria and compare it with industry averages.
| Performance Indicator | Low Performance | Target Value | Sustainability Criterion |
|---|---|---|---|
| Quality Score | Between 1 - 4 | Between 7 - 10 | Reduces CPC, increases ranking |
| Click-Through Rate (CTR) | Below 2% | 5% and above | Indicates ad relevance and quality |
| Budget Loss Rate | Above 30% | Below 5% | All budget spent on the correct target audience |
| Conversion Tracking | Incorrect or missing setup | Fully integrated GA4 tracking | Accuracy of ROAS and ROI measurement |
212 Medya helps you turn your advertising expenditures into high profits by revealing these metrics in detail with its Google Ads account analysis tool.
03/Our Guarantee
Safe, Transparent and Results-Oriented Google Ads Audit
At 212 Medya, we protect your privacy and data security at the highest level while conducting account analysis. With the responsibility of being a Google Partner agency, we never share the data we use to analyze your account with third parties. Our aim is to ensure that you achieve maximum profitability from your Google advertising processes by using your budget most efficiently.
100% Data Security
Your Google Ads account data and personal information are protected. Your data is never shared or used for advertising purposes under any circumstances.
Analysis of 10 Critical Metrics
Your account is scanned according to 10 main performance metrics, including Quality Score, Click-Through Rate (CTR), Impression Share, and negative keywords.
Official Google Partnership
Audit processes are carried out in full compliance with Google standards and official Google Ads guidelines.
04/Audit Packages
Account Analysis Solutions Tailored to Your Needs
Choose the most suitable analysis method based on the scale of your business and advertising budget. Start with a free quick audit or request in-depth consulting from our expert team.
Quick Audit
Free Quick Analysis
Instantly see fundamental account metrics and the largest sources of waste.
₺0free
- Google Ads Account Health Score Rating
- Keyword and Ad Group Performance Analysis
- Quality Score and Click-Through Rate (CTR) Assessment
- Identification of the Largest Budget Waste Areas
- Visibility and Competition Status Analysis (Impression Share)
- Mobile Performance and Device-Based Statistics
- Recommended Quick Improvement Steps
Professional Audit
Expert Account Audit
Manual and detailed account analysis by our certified experts.
₺7,500one-time
- Comprehensive Manual Audit of Google Ads Account
- Keyword Optimization and Negative Keyword Strategy
- Performance Analysis of Ad Texts and Extensions
- Assessment of Targeting Strategies and Audience Segmentation
- Conversion Tracking and Google Analytics Integration Check
- Budget Allocation and Bid Strategies Review
- Detailed Action Plan and Custom Strategy Report (PDF)
Monthly Optimization
Monthly Management & Support
Account optimization and ongoing campaign management after analysis.
₺18,000/ month
- Continuous Google Ads Budget and Bid Strategy Optimization
- Keyword Research and Negative Keyword Management
- Ad Texts, Extensions, and Landing Page A/B Tests
- Audience Expansion and Remarketing Strategies
- Advanced Conversion Tracking and Reporting (GA4 Integration)
- 24/7 Campaign Performance Monitoring and Proactive Intervention
- Monthly Detailed Performance Reports and Strategy Meetings
Detailed and Transparent Reporting
All Google Ads analysis results, identified waste areas, and recommended improvement steps are presented in a comprehensible report format.
Google Certified Expert Team
Your audits are meticulously conducted by our Google Ads certified senior experts and performance marketing consultants.
Maximum Budget Efficiency
Our primary goal is to eliminate waste in your advertising expenditures and maximize your return on investment (ROAS).
Conversion-Focused Approach
We comprehensively analyze not only your ad performance but also the conversion power of your landing pages and user experience.
Quick and Effective Action Plan
Get your free analysis results instantly and start creating your action plan to stop budget waste on the same day.
Current Global Methodologies
We utilize the latest global practices, data analysis methods, and AI-powered tools in the field of Google Ads.
05/Budget Loss
Is Half of Your Advertising Budget
Going to Waste?
A significant portion of Google Ads advertisers around the world waste almost half of their budgets due to incorrect keyword matching, untracked conversions, and low-quality scores. Conducting a comprehensive account analysis is vital to prevent your ad budget from being squandered and to reach maximum return on investment (ROI).
- ✕Unnecessary Clicks and Budget WasteIn accounts where negative keyword management is not implemented, your ads appear for irrelevant searches related to your business, and your budget runs out quickly.
- ✕Low Quality Score CostsWhen your quality score is low, you have to pay significantly more per click than your competitors to achieve the same ad ranking.
- ✕Incorrect Ad Structure and SetupIncorrectly structured campaign setups hinder budget efficiency and make it difficult for you to reach your target audience.
Account Waste Analysis Rates
Conversion-Providing BudgetWasted Budget
Amount saved with a monthly ₺50,000 budget: ₺22,500 / month
06/10 Critical Metrics
10 Core Account Metrics Evaluated by Our Analysis Tool
01Quality Score
02Budget Waste
03Impression Share
04Account Activity
07/Why 212 Medya
Why Should 212 Medya Be Preferred for Google Ads Analysis?
Google Partner Competence
We provide the most accurate analyses with our expertise certified to Google standards and our experience as a Google advertising agency.
Secure Access Protocol
We analyze your account access and data securely through Google-approved infrastructure, ensuring your data is never shared.
Clear and Actionable Report
Instead of confusing technical terms, we prepare clear reports showing exactly how much budget you will gain by making changes.
Expert Support
After the analysis, we have a Google Ads consulting team to assist you in interpreting your report and implementing improvements.
08/Analysis Process
How Does Google Ads Account Analysis
Work Step by Step?
01
Secure Connection
After you provide your information through our contact form, our expert team will create a secure and restricted access request for analysis.
02
Scanning Through 10 Metrics
Your account will be examined based on 10 critical metrics, including Quality Score, Click-Through Rate, ad texts, and impression shares.
03
Waste Detection
Irrelevant keywords that waste your budget and unoptimized campaign settings are reported one by one.
04
Action Plan and Report
After the analysis, we present your report containing clear steps to optimize your account and outline your roadmap.
Case № 208E-Commerce / Lead Generation
Monthly Cost Per Conversion Trend (CPA)
09/Analysis Success Story
After Account Analysis
48% Decrease in Advertising Costs
We conducted an in-depth analysis of a troubled e-commerce brand's Google Ads account, which was complaining about high click costs and low conversions. As a result of our analysis, we identified and eliminated negative keywords causing budget waste and performed quality score optimizations. Despite keeping the advertising budget the same, we doubled the number of conversions achieved by the brand.
-%48Decrease in CPA (Cost Per Acquisition)
2.4×Increase in Conversion Rate
48 SaatInitial Optimization Duration
"Thanks to the detailed account analysis performed by 212 Medya, we clearly saw where our budget was wasted on certain keywords. After implementing the suggested changes, our advertising efficiency increased tremendously."
10/Frequently Asked Questions
About Google Ads Analysis
What You Want to Know
Below, we have answered the most frequently asked questions regarding our Google Ads account analysis tool and audit processes.
What is Google Ads Performance Grader (Account Analysis)?
Google Ads account analysis is a free audit process that measures the efficiency of your advertising account. It scans your account based on 10 critical performance indicators such as quality score, budget waste, click-through rates, and mobile friendliness, offering suggestions for improvement.
Is my account data safe?
Yes, absolutely safe. 212 Medya is a certified Google Partner. We will never share your Google Ads data or personal information with third parties or use it for other purposes.
What is Google Ads and how does it work?
Google Ads (formerly known as Google AdWords) is a digital marketing platform that allows businesses to advertise in Google search results, on YouTube, and on other partner sites. It works on a bidding model based on search terms. For detailed information, you can check the Google Ads page.
What is Quality Score and why is it important?
Quality Score is a score between 1 and 10 that Google uses to rate how relevant your ads, keywords, and landing page are to users. A high quality score allows you to achieve a lower cost per click (CPC) and better ad ranking.
How do negative keywords protect the budget?
Negative keywords prevent your ads from showing when specific keywords or phrases are searched. This way, you eliminate irrelevant clicks that waste your budget.
What should I do after account analysis?
You can optimize your account by implementing the action plan provided in the report prepared as a result of the analysis. If you don't have the time or expertise to manage the technical processes, you can hand over all optimization processes to our professional team by getting Google Ads consulting or comprehensive Google advertising agency services.
11/Contact
Let's Analyze Your Account.
Let's identify the budget waste in your Google Ads account and prepare our roadmap that will increase your quality score and multiply your conversions within 24 hours.
- Emaildestek@212medya.com
- Phone0850 885 0 955
- WhatsApp+90 532 290 66 72
- Office
Kurtköy, Aeropark, Yenişehir, Osmanlı Blv. No:11, 34912 İstanbul