/TikTok Marketing Partner Certified Ad Management/

Capture the Young Audience with TikTok
We increase engagement rates by 200%

Leave traditional methods behind to grab the attention of Generation Z. We elevate your brand in TikTok's dynamic environment with the most natural and engaging content.

Gen Z Focused Strategy Creative Video Production Support Low-Cost Customer Acquisition AI-Powered Targeting Instant Performance Tracking
500+Successful Brand
%320Increase in Conversions
25+ YılIndustry Experience

01/TIKTOK AD STRATEGY

Our methodology for advertising correctly on TikTok

Gaining visibility on the TikTok platform is not just about allocating a budget; it requires deciphering the algorithm's language and acting in line with the platform's nature. To naturally integrate your brand into Generation Z's flow, we adopt an end-to-end technical setup and a trend-focused creative approach.

  1. 01

    Data-Driven Start

    By examining the digital footprint of your website or application, we complete the integrations of TikTok Pixel and Events API thoroughly; thus, user movements are tracked flawlessly.

  2. 02

    Creative and Technical Design

    Using Spark Ads formats that capture Generation Z, we create precise targeting scenarios by combining organic engagement-promising content with popular sounds and trends on the platform.

  3. 03

    Dynamic Momentum Management

    We track campaign performance with real-time data, shifting budgets to high-engagement ad groups while making creative tests sustainable to increase conversion rates.

Hundreds of brands from various industries are growing with us

DominosTurkcellTHYMedical ParkFlormarHoliday InnKütahya Porselen

02/TIKTOK ADVERTISING GUIDE

Elevate Advertising Creations with TikTok

We deliver your brand to Generation Z with the most natural and engaging content in TikTok's dynamic structure, turning engagement into lasting results.

01

How does the TikTok advertising system work?

TikTok ads are designed to blend seamlessly with organic content in users' "For You" feeds. The algorithm distributes your ads to the most relevant audience based on interests, behaviors, and engagement data, making content appear in a natural flow.

02

Why are Spark Ads and organic content important?

Spark Ads allow you to highlight high-performing content shared by your brand or content creators as ads. This format incorporates organic interactions into the advertising process, builds trust, and aligns perfectly with the platform's local spirit.

2026 TikTok Ad Format Comparison

By identifying the format that best suits your campaign objectives, you can use your budget efficiently.

2026 TikTok Ad Format Comparison
Ad FormatUsage PurposeHighlighted BenefitSuitable Industries
In-Feed AdsDirect conversion and salesWide audience reachE-commerce, gaming, technology
Spark AdsEngagement and trust buildingIncreased organic interactionsFashion, cosmetics, lifestyle
TopViewBrand awareness and launchHigh visibility impactAutomotive, food, large brands
Video ShoppingProduct sales and catalogDirect purchase flowRetail, fashion, home decor
Branded EffectsUser engagement and entertainmentBranded content disseminationEntertainment, events, beverages

212 Medya optimizes your brand’s digital performance by building this structure according to the needs, industry, and budget of each business with professional consulting.

03/Our Promise

We promise to multiply your sales
within 3 months.

We aim to convert every penny of your budget into measurable value, promising a net efficiency increase within 3 months.

Direct Support

We provide direct access to TikTok teams for account issues and policy violations.

Strategic Consulting

We ensure you stay one step ahead of your competitors with industry benchmark data.

Early Access Advantage

We offer you the chance to test new ad models and features months before your competitors.

04/Pricing

TikTok Advertising
Packages.

Three package options tailored to your business goals and budget. There are no setup or hidden service fees.

StarterPackage

Starter Package

Specifically designed starter package for local businesses and SMEs looking to step into the world of TikTok.

₺15,000/ month
  • Strategic management of the designated monthly ₺15,000 advertising budget (including VAT)
  • Detailed target audience analysis and segmentation specific to TikTok
  • Weekly/monthly optimization and A/B testing to enhance campaign performance
  • Designing viral potential TikTok ad creatives (video, graphics) suitable for trends and platform-specific content strategy
  • Providing data flow setup with TikTok Pixel and API conversion tracking
  • Access to a real-time and transparent TikTok ad reporting panel
  • Estimated daily average of ~200-500 targeted clicks or direct messages (DM) interactions
Get Started Now
CorporatePackage

Corporate Package

The most comprehensive solution for large-scale, corporate brands aiming for maximum viral spread and market leadership on TikTok.

₺37,000/ month
  • Proactive and strategic management of a high-volume monthly ₺37,000 advertising budget (including VAT)
  • In-depth audience optimization with macro and micro audience analyses and demographic and psychographic segmentation
  • Dynamic campaign management with advanced AI-assisted optimization and continuous market trend tracking
  • Full management from concept to broadcast of original, engagement-focused, high-production-value TikTok video ads
  • End-to-end data accuracy and attribution modeling with fully integrated TikTok Pixel and Server-side API (Conversions API) setup
  • High-level reporting with an interactive and real-time TikTok ad panel customized to performance metrics
  • Estimated daily average of ~600-1,800 high-value clicks or direct messages (DM) interactions
Get Started Now

Instant and Transparent TikTok Reporting

Instead of prepared fixed data, you can monitor your TikTok campaign results in real-time from your private dashboard. Direct data flow from the platform's official reporting system.

No Contractual Obligations

We do not create contracts that bind you. We know that when success comes, we will achieve customer continuity.

Not Technical Terms, Real Solutions

We periodically share what needs to be done and what we have done with real data, without drowning you in technical terms.

Accounting-Friendly Billing

Monthly billing that can be easily shown in your accounting expenses. We prevent VAT or withholding complexities.

Equal and Fair Service

We ensure that every brand, regardless of size, receives the utmost return on their investment on TikTok.

Legal and Ethical Framework

We absolutely do not publish or manage ads from gray or illegal sectors that do not comply with advertising policies.

05/Problem

How much of your budget
actually brings sales?

Without accurate targeting and eye-catching visuals on social media and search engines, a large portion of your budget is wasted.

  • ✕
    Standard Agency ApproachDriving users away from ads with static and boring visuals.
  • ✕
    High-Cost ReachWasting budget due to incorrect audience targeting.
  • ✕
    Lack of Data TrackingReports focused only on click counts, disconnected from sales.
Ad Efficiency Analysis
Amateur Management45% waste
212 Medya Management5% waste
Budget converted to salesWasted budget
Difference in ₺50,000 budget: ₺20,000 / month

06/Advertising Models

The right model, the right audience,
maximum conversion.

01In-Feed Video
01

In-Feed Ads

Vertical video ads that look like natural content in TikTok feeds and have high view rates.

Natural Feed Appearance
02Spark Ads
02

Spark Ads

Advertise your organic TikTok posts or influencer partnerships to reach wider audiences.

Organic Engagement
03Catalog & Shopping
03

Shopping and Catalog Ads

Showcase your e-commerce products directly within TikTok and achieve instant purchase conversion.

E-Commerce Sales
04Branded Effect
04

Branded Filters & Effects

Create custom filters and effects for your brand, allowing users to interact virally with your brand.

Viral Awareness

07/Why 212 Medya

In digital marketing,
your trusted partner.

Certified Expert Team

Your ads are managed not only by "learned" individuals but by certified experts from Google and Meta.

Creative Content Production

We offer professional graphic design and video creative support that fully aligns with the visual structure of the media outlets.

Conversion-Oriented Pixel Setup

We accurately measure ad sales and forms with advanced tracking codes and Conversion API (Server-Side).

Transparent Live Reporting

You can monitor where your budget goes and which campaigns generate profits from our live panel 24/7.

08/How We Work

A growth loop that works with data in four steps.

01

Current Situation Analysis

We start by examining your existing ad accounts, historical data, and competitive strategies to assess the current situation. We identify faulty setups.

02

Strategy and Setup

We create a customized roadmap suited to your business goals, carefully integrating pixel and conversion tracking without errors.

03

Launch and A/B Testing

We launch campaigns and test different combinations of visuals, text, and audiences to find the lowest-cost combinations.

04

Scaling and Reporting

We gradually scale successful campaigns, presenting return on investment (ROI) with transparent reports to drive growth.

Case № 142Multinational Retail Group — Clothing and Fashion
Monthly Revenue Growth Trend

09/Results

With TikTok Advertising,
we multiplied our ROAS value by 9.2×.

We promoted influencer content using Spark Ads and implemented shopping-focused custom targeting strategies.

9.2×Average ROAS
%320Sales Revenue Growth
−%40Cost Per Acquisition

While approaching TikTok ads with prejudice, it became our most profitable channel thanks to 212 Medya. In the first month, our ROAS rate exceeded 4.

— Murat Y., Marketing Manager (E-Commerce Brand)

10/Curiosities

Frequently Asked
Questions.

You can find everything you want to know about our service and processes here.

How much do TikTok advertising costs?

TikTok advertising costs start from daily minimum budget limits, but the total cost varies depending on your goals and the level of competition. At 212 Medya, we conduct a detailed analysis to determine the most suitable budget for your industry and goals. We generally recommend starting with budgets above a certain level for sustainable performance.

When will I start seeing the results of the ads?

The TikTok algorithm's "learning phase" is usually completed within the first 7 days, after which performance begins to stabilize. You can observe interactions and traffic growth within the first 48 hours after the campaign setup. However, real conversion and ROAS data typically bear fruit starting from the second week.

How does the process of working with 212 Medya progress?

The process begins with a meeting where we listen to your brand's needs and an analysis of your current situation. We then provide you with a customized strategy document and proceed to technical setups with your approval. After the campaigns go live, we continuously inform you by regular reports and meetings, managing the process together.

How can I track the ad reports?

You can track all advertising performance through live data panels prepared specifically for you by 212 Medya or through weekly detailed PDF reports. Our reports include not only click numbers but also focus on your core business results such as sales, costs, and ROAS. Due to our transparency policy, you can access all raw data at any time.

Do you set up TikTok Pixel?

Yes, we perform the setups of Pixel and Conversion API, which are crucial for the success of TikTok ads, with our expert team. By accurately tracking events (purchases, form submissions, adding to cart) on your website or application, we ensure that the ads are shown to the people who will generate the highest conversion. This technical setup is our first step to prevent your budget from being wasted.

Do you have a minimum working period or contract commitment?

To establish an efficient advertising strategy and achieve results from optimizations, we generally recommend a minimum working period of 3 months. However, at 212 Medya, we prefer to work with flexible models based on mutual satisfaction. Instead of long-term commitments, we aim to extend our working duration based on the success we achieve.

How much budget should I allocate for TikTok ads?

Campaign-level minimum budgets starting from 200-500 TL can be allocated on TikTok, but this budget varies according to the sector and the size of the target audience. It would be healthiest for us to plan a budget specific to your brand's goals in order to achieve qualified results and scalable data. We decide together on your budget by calculating potential return rates.

Do you prepare our creative video content?

We provide professional creative consultancy for video content production that suits the spirit of TikTok. While we have our own shooting team, we can also edit the materials you have in a way that is suitable for TikTok format or produce content through influencer collaborations. Remember, 70% of the success of advertising on TikTok comes from effective creative content.

I'm currently working with another agency, how can I switch to you?

The process of transitioning from another agency is quite simple; once you share the access to the advertising account, we quickly audit your existing campaigns and identify deficiencies. We implement a professional transition plan to allow you to switch without data loss and without stopping ads. It is generally observed that in such transitions, costs are rapidly reduced from a different perspective.

11/Contact

Let's start growing together.

Describe your goals; we will present your data-driven TikTok Ads strategy tailored to your brand within 48 hours.

We work with companies that have a monthly ad budget of ₺15,000 or more.