/Google Cloud AI & OpenAI Partner Approved Consultancy/

Leap Forward in Marketing with Artificial Intelligence
Strategies that Increase Ad Efficiency by 150%

Traditional marketing methods can no longer keep up with demand. Instead of getting lost among data piles, find your target audience with the predictive power of artificial intelligence before they search for you.

Predictive Customer Behavior Analysis AI-Powered Budget Optimization Personalized Dynamic Content Strategy Automated Customer Acquisition Systems Data Security-Focused AI Integration
500+Successful Brand
%150Average Efficiency Increase
25+Annual Industry Experience

01/MARKETING TRANSFORMATION WITH ARTIFICIAL INTELLIGENCE

How to integrate artificial intelligence into the marketing strategy?

Incorporating artificial intelligence into your marketing strategies is not just about using automated tools; it is about transforming the scattered data you have into a meaningful prediction mechanism. By merging all the data flowing from your CRM, web analytics, and advertising platforms into a single architecture, we create predictive customer segmentation. This enables us to automate personalization frameworks and establish a structure that offers tailored solutions to your potential customers even before they express purchase intent.

  1. 01

    Establishing Data Pool and Integration

    We are building a centralized data architecture that will feed our AI algorithms by combining advertising data, web behaviors, and your current CRM records.

  2. 02

    Predictive Segmentation and Automation

    Through the predictive analyses we apply on datasets, we identify audiences with high loyalty potential and launch personalized marketing automations specific to these groups.

  3. 03

    Calibration with Test-Learn Cycles

    We continuously update the outputs of the system we have built with live test-learn cycles, dynamically optimizing your strategy according to performance data to maximize efficiency.

Hundreds of brands from various sectors are growing with us

DominosTurkcellTHYMedical ParkFlormarHoliday InnKütahya Porselen

02/FUTURE MARKETING TECHNOLOGIES

Applications of Artificial Intelligence in Marketing and
strategic implementation methods

The modern marketing ecosystem is shaped under the guidance of intelligent systems that process data and accelerate decision-making processes. Below, you can explore the key application areas that will enhance your business's efficiency.

01

What is AI marketing consultancy and what does it automate?

AI consultancy allows for the management of manually conducted data analysis and content preparation processes with machine learning models. These systems convert customer behaviors into intelligent workflows that self-optimize repetitive tasks.

02

It's strategy, not a tool stack: Integration of artificial intelligence into the marketing plan

Success comes from fitting these technologies into a framework aligned with corporate goals rather than using disjointed tools. It is critical to focus on the decision-making ability over the target audience rather than the speed of production of the technology when integrating AI into your plan.

Comparison of Use Cases of Artificial Intelligence in Marketing

You can see the benefits and focal points that AI-powered core functions provide to your business in the table below.

Comparison of Use Cases of Artificial Intelligence in Marketing
Use CaseProblem it SolvesSample ApplicationWho it is Suitable For
Prediction and SegmentationCustomer churn and low engagementBehavioral prediction modelsE-commerce, SaaS, retail
Content and PersonalizationLow content yield and relevanceDynamic text and visual productionDigital media, content agencies, brands
Ad OptimizationHigh costs and inefficient targetingReal-time budget managementPerformance marketing, e-commerce
Marketing AutomationOperational workload and slownessSmart customer journey scenariosB2B, subscription systems, service sector
Analysis and ReportingGetting lost among data pilesAutomated insights and prediction reportsMarketing managers, data analysts

212 Medya helps you achieve success by structuring this framework according to your business's special needs, sector dynamics, and growth targets through professional consultancy.

03/Our Promise

We promise clear growth
in a short time.

We mobilize our quarter-century experience to ensure that every penny of your investments transforms into measurable value.

Corporate Data Security

We process your data with the highest security standards on OpenAI and Google Cloud infrastructure.

Access to Beta Features

We provide the advantage of using newly released marketing tools from Google and OpenAI before everyone else.

Certified Technical Team

Our team holds internationally recognized certifications in artificial intelligence integration and data science.

04/Investment

The Future of Marketing: AI-Powered Marketing Consultancy
Packages.

Three package options most suitable for the scale and goals of your business. No setup or hidden service fees.

AIStarter

AI Start

Discover your business's marketing potential with artificial intelligence, entry-level integration.

₺35,000/ month
  • AI optimized marketing budget management of up to ₺35,000 (including VAT)
  • AI-powered detailed target audience analysis and segmentation
  • Monthly AI-based strategy development and performance optimization
  • AI-supported basic creative content suggestions and consultancy
  • Advanced conversion tracking (Pixel/API) and data integration
  • Instant and transparent AI performance reporting panel access
  • Continuous consultancy with a dedicated AI marketing specialist
Start Now
AIEnterprise

AI Corporate

Comprehensive marketing automation and analysis with fully custom AI models and deep learning.

₺120,000/ month
  • AI optimized marketing budget management of up to ₺120,000 (including VAT)
  • Unique target audience predictions and automation with custom AI models for your company
  • Continuously adaptive AI strategy development and real-time campaign optimization
  • Automatic creative content and campaign variant production with generative AI
  • End-to-end AI-supported conversion funnel optimization with CRM and ERP integration
  • Machine learning-supported predictive analyzes and future-oriented strategic reporting
  • Dedicated senior AI marketing director and VIP support services
Start Now

AI-Powered Instant and Transparent Reporting

Monitor the performance of our AI models and your marketing results instantly from your private panel. Direct data flow and transparent analyses.

Flexible Agreement Models

Instead of long-term and binding contracts, we offer flexible working models based on the belief that our success will satisfy you.

Making AI Understandable: Real Value

Without getting stuck in complex artificial intelligence terms, we explain how AI adds real value to your business with concrete data and understandable reports.

Transparent and Accounting-Friendly Invoicing

We provide transparent and orderly monthly invoicing for your AI marketing consultancy service fees that you can easily show in your accounting expenses.

Fair AI Power for Businesses of All Scales

Regardless of business size, we ensure that every client achieves the highest return on their AI-powered marketing investments.

Ethical and Legal AI Marketing Principles

While developing our AI-powered marketing strategies, we strictly adhere to all legal regulations and ethical principles.

05/Problem

How much of your budget
truly converts to revenue?

Without proper data tracking and strategy, your investments get lost among untargeted audiences.

  • ✕
    Predictive BudgetDecisions are made based on unclear data regarding where the budget is going and what it will bring.
  • ✕
    Static Customer GroupsCustomers are roughly categorized based on demographic data, everyone receives the same message.
  • ✕
    Backward-Looking ReportOnly what happened last month is reported, and a clear roadmap for the future is not provided.
Investment Efficiency Analysis
Amateur Management%45 waste
212 Medya Management%5 waste
Budget that converts to revenueWasted budget
Difference in ₺50,000 budget: ₺20,000 / month

06/Service Structure

Professional process,
flawless engineering.

01Predictive Targeting
01

Predictive Targeting Models

We predict the future buying trends of your potential customers by processing your historical data.

Performance
02Smart Budget
02

Smart Budget Distribution

We distribute your advertising budget to channels with the highest conversion likelihood using AI algorithms in real-time.

Performance
03Hyper-Personalization
03

Hyper-Personalization

We create dynamic marketing messages tailored to each prospect based on their interests and behaviors.

Performance
04AI Supported
04

AI-Supported Competitor Analysis

By monitoring your competitors' strategies with artificial intelligence, we report market gaps and opportunities in real-time.

Performance

07/Why 212 Medya

Your business's digital,
unshakeable signature.

Certified Expert Team

Your processes are managed not just by 'trained' individuals but by experts certified by Google and Meta.

Creative Design Architecture

We offer custom designs that match the strength of your brand, featuring high click-through rates and user-friendly interfaces.

Advanced Data Tracking

We precisely measure sales and forms with conversion APIs (Server-Side) and advanced pixel integrations.

Live and Transparent Reports

We allow you to monitor where your budget is going and which campaigns are generating profits from our live panel 24/7.

08/How We Work

In four steps, the data-driven
growth cycle.

01

Current State Analysis

We start by analyzing your current situation, past data, and competitor strategies. We identify errors.

02

Strategy and Planning

We draw up a customized roadmap aligned with your business goals and perform necessary technical coding and pixel setups.

03

Launch and A/B Testing

We launch campaigns or projects and test different visual, text, and audience combinations to find the lowest costs.

04

Scaling and Reporting

We gradually scale successful campaigns, presenting ROI through transparent reports to facilitate growth.

Case № 156Multi-Channel Retail Group — Fashion & Ready-to-Wear
Performance Increase Trends

09/Results

The Future of Marketing: We have achieved a 210% increase in efficiency with AI-Powered Marketing Consulting.

Using predictive analysis models, dynamic AI advertising structures were created for the audiences with the highest purchase tendencies.

%210Average Performance
%340Traffic / Revenue Increase
−%42Decrease in Cost Per Acquisition

Through AI marketing consulting, we reduced our advertising costs by 30% while doubling our sales. 212 Medya's vision has taken us far ahead of our competitors.

— Ahmet Yılmaz, Marketing Director (Fashion and Retail Sector)

10/Frequently Asked Questions

Frequently Asked
Questions.

You can find everything you wonder about our services and processes here.

What is the cost of AI marketing consulting?

Our service fee is determined based on your brand's scale, data volume, and the depth of integration required. Instead of offering a single package, we optimize your budget by selecting modules that will genuinely add value to your business. After a detailed discussion, we provide transparent pricing tailored to your brand.

How soon will we start seeing results?

Initial improvements in the process typically manifest within the first 3 months through data cleaning and advertising optimizations. However, for AI models to fully learn and turn into a sustainable growth engine, a period of 6 to 12 months is required. During this time, we report developments with concrete data every month.

How does the working process with 212 Medya progress?

The process begins with an introductory meeting attended by a senior strategy expert and an AI engineer assigned to your brand. We then analyze your current situation using our 6-step methodology and present a customized roadmap for your approval. After approval, we transition to the integration and continuous optimization phase, progressing with weekly synchronization meetings.

How is the reporting process done and is it transparent?

All our data and actions are completely transparent; we set up a customized, live panel for you via Google Looker Studio. In this panel, you can monitor AI's impact on performance, efficiency in advertising expenditures, and conversion rates 24/7. Additionally, we update the strategy together with monthly in-depth analysis meetings.

Which artificial intelligence platforms do you use?

Without being limited to a specific platform, we choose the toolkit that will yield the best results. We include Google AI, Meta Lattice, OpenAI (GPT-4), Midjourney, and custom machine learning models in our strategy. Our aim is not just to use tools, but to obtain unique results by integrating these tools with your brand's datasets.

Is there a minimum working or contract duration?

Due to the nature of AI projects, which require time for data collection and model training, we usually recommend 6 or 12-month partnerships. However, we provide flexibility by establishing a 3-month 'pilot application' period for the parties to get to know each other. We believe that long-term success comes from continuity.

How much should my advertising budget be for this service?

Your advertising budget should be directly proportional to your goals; however, for AI models to work efficiently, a certain level of data density is required. Generally, the impact of AI optimization is much more striking in brands with an average monthly advertising expenditure. We determine the most suitable budget allocation together during the analysis phase.

How do you manage data security and KVKK processes?

Data security is our top priority; we operate all our processes in compliance with KVKK and GDPR. We have strict protocols regarding the anonymization of data transmitted to AI models and its processing on secure servers. The private data of your brand is never used without permission for general training of third-party models.

What happens if we are already working with an agency?

Instead of conflicting with your current agency, we can guide them in AI strategy or simply integrate as an AI-focused consulting layer into the process. As 212 Medya, with our 10 years of corporate history, we have a culture of working in harmony with different teams. Our goal is to enhance your brand's overall digital efficiency.

11/Contact

Let’s start growing
together.

Describe your goals; let's present you with a data-driven strategy for The Future of Marketing: AI-Powered Marketing Consulting within 48 hours.

We work with companies that have a monthly ad budget of ₺15,000 or more.