/X (Twitter) Ads Certified Advertising Management/

Elevate Your Brand with X Ads
We Reduce Cost Per Click by 50%

Don't let your brand get lost in the rapidly changing X agenda. We convert your advertising budget into real profits by reaching the right audience at the right time with effective messages.

Advanced Interest Targeting Competitor Follower Analysis and Targeting Trend-Focused Instant Ad Management Conversion-Focused Creative Strategies Budget Protection with Negative Keywords
500+Active Brand Management
%280Average Engagement Increase
12 YılIndustry Experience

01/X AD TRANSFORMATION

How to Reach the Right Audience with X (Twitter) Ads?

Advertising on the X platform is not just about publishing content, but being at the center of the agenda with the right data infrastructure and strategic planning. With X Pixel integration, we track user behavior on your website, optimizing your budget to increase your brand's visibility. Here is our professional operational process that highlights your brand in the rapidly changing X agenda.

  1. 01

    Data Ecosystem and Infrastructure Preparation

    We activate the conversion tracking mechanism by performing the X Pixel installation. We analyze your web traffic and create a digital foundation that aligns with your campaign goals.

  2. 02

    Agenda and Audience-Based Planning

    Using trend-based targeting models and specific Promoted Ads formats, we launch creative content that matches the best audience in line with brand safety settings.

  3. 03

    Conversion-Focused Momentum and Analysis

    We continuously monitor the performance of the ads in the field and optimize budget distribution based on the data obtained to maximize your return on investment.

Hundreds of brands from different sectors are growing with us

DominosTurkcellTHYMedical ParkFlormarHoliday InnKütahya Porselen

02/X ADVERTISING STRATEGIES

X Advertising Products and Trend-Focused Strategic Targeting

Establish an organic connection with your target audience through advertising solutions that position your brand in the right place in X platform's instant flow. We bring your message to the center of the agenda with data-driven narratives.

01

What are X ads and which audiences do they reach?

X ads are engagement-focused promotional models that highlight your brand's content in the platform's feed, search results, and profile pages. This structure allows you to reach users who are your direct target audience, never having encountered your brand but connected through their interests and followed accounts.

02

What is the difference between agenda and real-time interaction targeting?

Unlike other media, X is a space where users come to follow the news and current developments; therefore, the interaction of your ads depends on their alignment with real-time contextual content. Agenda targeting allows you to establish a more natural and sincere communication with users by making your brand a part of the currently discussed topic, unlike traditional advertisements.

Current X Advertising Formats Guide

Advertising products designed to serve different interaction purposes offer the best experience suitable for your campaign goals.

Current X Advertising Formats Guide
Advertising ProductUsage PurposeDisplay AreaSuitable Scenario
Promoted AdsBrand engagement and website trafficTimeline and search resultsCampaign launches, content promotion
Vertical Video AdsFull-screen impactful viewingWithin X timelineProduct promotion, storytelling
Follower AdsCorporate follower increaseFollow recommendations areaBrand awareness, community growth
Trend TakeoverMaximum agenda visibilityExplore tabMajor events, attention-grabbing announcements
Timeline TakeoverHigh daily reachTop of the timelineSpecial days, brand loyalty
AmplifyIntegration with publisher contentPre-roll advertising spacePremium content sponsorship, prestige

212 Medya manages your campaign efficiency with professional consulting support by determining the most suitable advertising structure according to your brand's goals and industry dynamics.

03/Our Promise

We promise to double your sales in 3 months.

We aim to convert every penny of your budget into measurable value, promising a clear increase in efficiency in 3 months.

Priority Platform Support

We resolve issues instantly by providing direct access to the X technical team.

Access to Beta Features

You get the chance to test new advertising models before your competitors.

Approved Account Management

We implement best practices for the security of your advertising accounts and performance policies.

04/Pricing

Placing X (Twitter) Ads
Packages.

Three package options that best suit your business goals and budget. No setup or hidden service fees.

StarterPackage

Starter Package

Ideal entry package for businesses looking to build brand awareness on the X platform or launch their first sales/engagement campaigns.

₺15,000/ month
  • Monthly ₺15,000 (VAT included) advertising budget management
  • Detailed audience analysis and segmentation specific to X
  • Weekly optimization and reporting for campaign performance
  • Advertising texts and visual/video creative management suitable for the X platform
  • Support for setting up and optimizing X Conversion Tracking (Pixel & API)
  • Real-time and transparent X advertising performance reporting panel
  • Estimated 150-350 interactions per day (clicks, DMs, or profile visits)
Get Started Now
CorporatePackage

Corporate Package

For large-scale firms that want to shape trends, reach wide audiences, and elevate corporate brand awareness to the peak on X.

₺37,000/ month
  • Monthly ₺37,000 (VAT included) advertising budget management
  • In-depth market analysis and competitive X targeting strategies
  • Proactive and continuous campaign optimization for maximum ROAS (Return on Advertising Spend)
  • Management of dynamic, unique X advertising creatives and special campaign formats
  • Comprehensive X Conversion Tracking (Pixel & API) integration and advanced reporting
  • Custom corporate live reporting panel and strategic performance evaluations
  • Estimated 450-1,200 premium interactions per day (brand awareness, trend takeover, high conversions)
Get Started Now

Instant and Transparent Reporting

Track your X advertising performance from your special panel directly with the platform's data, not the agency, in real-time and transparently.

No Binding Contract

We trust in our service quality and believe that our long-term partnership will continue only with your satisfaction. We do not require binding contracts.

Not Technical Terms, Real Solutions

We communicate what works and how we achieve your campaign goals in understandable language by simplifying complex X advertising metrics with real data.

Accounting Advantageous Billing

We facilitate your accounting processes with transparent and regulatory-compliant monthly billing, eliminating complexities like VAT and withholding.

Equal and Fair Service

We approach every client from all budgets with a fair and equal service understanding to ensure they receive the highest return on their X advertising investments.

Legal and Ethical Framework

We provide services in full compliance with X advertising policies, laws, and ethical values. We do not accept advertising requests from gray or illegal sectors.

05/Problem

How much of your budget is
really generating sales?

Without the right targeting and eye-catching visual work on social media and search engines, a large portion of your budget is wasted.

  • ✕
    Reliance on Automated SettingsThe rapid and inefficient depletion of your budget due to the platform's automated suggestions.
  • ✕
    Random Audience TargetingReducing engagement by showing ads to people who have nothing to do with your brand.
  • ✕
    Static and Boring ContentStandard visuals that do not match the dynamism of X and are ignored by users.
Advertising Efficiency Analysis
Amateur Management%45 waste
212 Medya Management%5 waste
Budget converted to salesWasted budget
Difference in ₺50,000 budget: ₺20,000 / month

06/Advertising Models

The right model, the right audience,
maximum conversion.

01Sponsored Posts
01

Sponsored Tweets (Promoted Posts)

Visual or video sponsorships that directly appear in users' X timelines and resemble organic posts.

Timeline
02Sponsored Account
02

Sponsored Account (Promoted Accounts)

An advertising model that highlights your brand in the 'Who to Follow' section to organically increase your follower count.

Follower Growth
03Trend Takeover
03

Trend Takeover

For 24 hours, your brand's headline appears at the top of X's 'Trending Topics' list.

Maximum Agenda
04Video Ads
04

Amplify Video Ads

Short video ads broadcasted before the video content of popular publishers or news channels (pre-roll).

Premium Video

07/Why 212 Medya

In digital marketing,
your reliable partner.

Certified Expert Team

Your ads are managed by not just 'learned' individuals but by certified experts from Google and Meta.

Creative Content Production

We offer professional graphic design and video creative support that fully conforms to the visual structure of the media.

Conversion-Focused Pixel Setup

We accurately measure ad sales and forms using advanced tracking codes and Conversion API (Server-Side).

Transparent Live Reporting

We allow you to monitor where your budget is going and which campaigns are generating revenue through our live panel 24/7.

08/How We Work

In four steps, a data-driven
growth cycle.

01

Current Situation Analysis

We start by examining your existing ad accounts, historical data, and competitor strategies. We identify faulty setups.

02

Strategy and Setup

We draw up a custom roadmap suitable for your business goals; we establish pixel and conversion tracking integrations without errors.

03

Launch and A/B Testing

We launch campaigns and test different combinations of visuals, texts, and audiences to find the most cost-effective combinations.

04

Scaling and Reporting

We scale successful campaigns gradually, presenting investment returns (ROI) with transparent reports to facilitate growth.

Case № 142E-Commerce Brand — Ready-to-Wear Sector
Monthly Revenue Growth Trend

09/Results

With X (Twitter) Ads
We increased our ROAS by 5.8 times.

The 'Follower Similarity' strategy was implemented, focusing on audiences similar to competitor followers instead of interest-based targeting.

5.8×Average ROAS
%320Sales Revenue Increase
−%40Cost Per Acquisition

While we thought we were wasting our budget on X ads, we met 212 Medya. By utilizing sector-specific targeting, we reduced our advertising costs by 40% while doubling our sales.

— Mehmet Yılmaz, Marketing Manager (E-Commerce / Fashion)

10/Frequently Asked Questions

Frequently Asked
Questions.

You can find everything you are curious about regarding our service and processes here.

What is the cost of X ads and how do we determine the budget?

The costs of X ads vary based on the chosen targeting, industry competition, and ad model. Typically, you are charged per click (CPC) or per thousand impressions (CPM). As 212 Medya, we analyze and share the most suitable starting budget for your advertising goals and industry.

How long does it take to see the impact of the ads?

After the ads go live, engagement data starts coming in within the first 24-48 hours. However, it usually takes the first 2 weeks for the strategy to fully establish and for the algorithm to complete its learning process. During this period, you will see performance gains from the optimizations we are conducting.

How does the process of working with 212 Medya operate?

First, we listen to your business and goals, then we conduct a comprehensive account audit. After our strategy is approved, we complete the preparation of visuals and texts and carry out the campaign setups. Throughout the entire process, we ensure transparency at every stage by maintaining constant communication with your assigned account manager.

How transparent is the reporting process, and what data can I see?

We operate with the principle of full transparency in reporting, and you always have full access to your ad account. In weekly or monthly reports we prepare, we present critical metrics like budget spent, click counts, conversion costs, and ROI (return on investment) in an understandable manner. We focus on concrete results instead of complex terms.

Are X ads more effective than Meta (Facebook/Instagram) ads?

This situation varies depending on your industry and target audience; X may be more effective for tech, finance, and B2B audiences that closely follow current trends. While Meta targets wider audiences, X provides a more niche and highly engaged audience. We honestly share which platform will provide you with a higher return based on our analyses.

Is there a minimum contract duration or commitment to work together?

We typically plan our processes in 3-month strategic periods because sustainable success in digital marketing takes time. However, we tie our clients not with strict contracts, but with the performance we deliver. Our contracts include clauses prioritizing mutual trust and providing flexibility.

What should be the minimum daily budget at the start?

While there is a certain budget threshold for X's algorithm to collect healthy data, we can develop strategies suitable for every budget. We typically recommend starting with a daily minimum budget of 1,000 TL or more to obtain meaningful data. Our priority in budget management is to ensure that you achieve the highest conversion with the least spending.

What exactly is follower similarity targeting?

This targeting method allows you to show ads to followers of competitors or industry influencers that operate similarly to your brand. This method is one of the fastest and most effective ways to reach potential customers directly. We determine the most accurate follower lists for you to perform precise targeting.

If we are currently working with an agency, how does the transition process work?

The transition process from your current agency is quite smooth and fast. Since you retain ownership of your ad accounts, we start by defining permissions and conducting an analysis that includes your historical data. We focus on improving performance by correcting existing errors without any data loss.

11/Contact

Let's Start
Growing Together.

Share your goals; let’s present your data-driven X (Twitter) Ads strategy within 48 hours.

We work with companies that have a monthly ad budget of ₺15,000 or more.