Direct Technical Support
We provide quick solutions with our priority access rights to Yandex teams for any technical issues.
/Yandex Certified Agency Advertising Management/
Reach your potential customers in Russia and CIS countries in the shortest way. We transform your budget into profit by managing Yandex's complex algorithm with our 10 years of experience.
Do you want to have a strong presence, especially in the Russian and CIS markets? Reach your target audience directly with our expert team in Yandex Direct ads, increase your brand awareness and sales.
01/Problem
Without proper targeting and eye-catching visuals on social media and search engines, a large part of your budget is wasted.
Hundreds of brands from different sectors are growing with us
02/Our Promise
We aim to convert every penny of your budget into measurable value and promise a net increase in performance within 3 months.
We provide quick solutions with our priority access rights to Yandex teams for any technical issues.
We gain advantages by using Yandex's new advertising tools months before your competitors.
We improve your ad scores using advanced techniques employed by our certified experts.
03/Pricing
The 3 package options that best suit your business goals and budget. There are no setup or hidden service fees.
Starter package for local businesses or tourism brands new to Yandex advertising
The most preferred package for health tourism or export brands targeting the Russian/CIS market
Comprehensive corporate package covering map integration, broad search, and YAN network
Follow your ad results instantly from your panel with real-time data, not prepared static figures. Direct data from the official reporting system.
We don't create binding contracts. We believe that when success comes, we will capture customer continuity.
We periodically share what needs to be done and what we do, using real data without overwhelming you with technical jargon.
Monthly billing that you can easily show in your accounting expenses. We prevent complications of VAT or withholding tax.
We strive to ensure that everyone receives value for the money they spend on advertising, without distinguishing between big and small clients.
We absolutely do not publish or manage ads from industries that do not comply with advertising policies, gray or illegal sectors.
04/Advertising Models
05/Why 212 Medya
Your ads are managed not just by 'experienced' people but by certified experts from Google and Meta.
We offer professional graphic design and video creative support fully compatible with the visual structure of media.
We measure advertising sales and forms accurately with advanced tracking codes and Conversion API (Server-Side).
You can track where your budget goes and which campaigns generate profit through our live panel, 24/7.
06/How We Work
We start by reviewing your existing ad accounts, past data, and competitor strategies to identify faulty setups.
We outline a customized roadmap suitable for your business goals and flawlessly establish pixel and conversion tracking integrations.
We launch campaigns and test different visual, text, and audience combinations to find the lowest-cost combinations.
We gradually scale successful campaigns, presenting return on investment (ROI) with transparent reports to foster growth.
07/Results
Special remarketing setups were made for users abandoning their carts using smart bidding strategies and dynamic product ads in Yandex Direct.
We had previously experimented with other agencies in Yandex ads, but thanks to 212 Medya's technical approach and Metrica integration, our sales increased by 150% in 4 months.
08/Curiosities
You can find everything you wonder about our services and processes here.
There is no mandatory minimum limit to advertise on Yandex. However, we recommend starting with a budget suitable for your sector and goals so that the algorithm can collect data and produce meaningful results. Our experts will analyze the competition in your sector to calculate the starting budget where you can get the highest yield at the lowest cost.
Traffic flow to your website begins as soon as Yandex ads go live. The first 2 weeks are generally considered the 'learning phase,' and data starts to clarify at the end of this period. Due to the effects of our campaign optimizations, a stable conversion graph and cost balance is achieved by the end of the first month.
The process starts with a meeting to understand your business goals. Then, we set up accounts, determine strategy, and finalize technical integrations to launch ads. Throughout the work, we continuously manage the whole process in communication with your dedicated customer representative.
We provide complete transparency for all your advertising expenses and performance data. You can see where every penny was spent and how much conversion was generated through the special panels we provide or detailed weekly/monthly reports. The ownership of the advertising accounts always remains with you; we only obtain management authority.
In many sectors, Yandex's cost per click (CPC) can be 30% to 50% more reasonable than Google Ads. Especially due to Yandex Navigation usage and certain user groups in Turkey, higher conversion rates can be achieved with less competition. However, this may vary by sector.
We typically recommend at least a 3-month working period to achieve success and optimize data. However, as 212 Medya, we trust the quality of the service we provide and aim to retain our brands not with long-term contracts but with the high performance they receive. Flexible working models are available.
Yes, we carry out expert level ad management in markets where Yandex is strong, such as Russia, Kazakhstan, and Belarus. To overcome the language barrier in these regions, we prepare ad texts suitable for the local language and campaign setups optimized according to cultural habits. We fully support you in your global export goals.
Yandex Metrica allows you to see the behavior of users visiting your site (heat maps, session recordings) in great detail. Without this setup, it is not possible to understand which ad generates sales. As 212 Medya, we build all our advertising processes on in-depth data analyses from Metrica.
Absolutely. We take over the management by reviewing your existing account without losing historical data. Our first job is to conduct an 'account health audit' on your account to identify mistakes made in the past and quickly take corrective actions.
09/Contact
Tell us your goals; let’s present your Yandex Ads strategy, tailored to your brand and based on data, within 48 hours.
Kurtköy, Aeropark, Yenişehir, Osmanlı Blv. No:11, 34912 İstanbul