With the management of Google Shopping ads, we directly highlight your e-commerce site's products in search results with photos, prices, and store names. We optimize your product listings, solve account suspension and product rejection issues while managing your budget most efficiently.
01/TRANSPARENT COOPERATION IN E-COMMERCE AD MANAGEMENT
Do you want to show products from your e-commerce site at the top of search results on Google with their images, prices, and stock information? Our official Google Partner agency, 212 Medya in Istanbul Kurtköy, manages your Google Shopping ads and Google Merchant Center processes to connect your products with the right customers. All permissions for your account remain with you, and the budget is paid directly from your card.
We pull your product listing file from your e-commerce infrastructure without errors; we optimize titles, images, prices, and stock information according to Google standards to prevent product rejection issues.
We aim for the highest revenue return by budgeting Standard Shopping and Maximum Performance campaigns according to your product groups (best-sellers, slow-sellers, profitable products).
We quickly resolve errors such as account suspension and price-stock discrepancies; transparently reporting how much each product earns with GA4 and Google Ads conversion measurement.
Hundreds of brands from various sectors are growing with us
02/E-COMMERCE ADS AND MERCHANT CENTER
Google Shopping ads are the most effective channel to increase sales for your e-commerce site and directly bring your products to potential customers who are searching.
Google shopping ads are a type of advertisement that displays the product's photo, price, and store name directly at the top of search results or in the images tab when users type a product into the search bar. It allows businesses with e-commerce platforms like Ikas, Shopify, IdeaSoft, Ticimax, or WooCommerce to showcase their products directly. As 212 Medya, we manage this process end-to-end, highlighting your products with best practices detailed in our Google Shopping product ads guide.
Google Merchant Center is the official dashboard where you transfer all your product information from your e-commerce site to Google. Optimization of the product feed file, known as product feed, is critically important to ensure the completeness of titles, images, prices, and stock accuracy. A well-prepared feed allows ads to reach the right audience and generate sales. You can review the steps in our Merchant Center setup guide and complete this process without errors with agency support.
The most common problems faced by e-commerce businesses include price or stock discrepancies, missing GTIN or brand information, lack of return and shipping policies, and problems with inaccurate declarations or site verification. Such errors lead to product rejections or account suspensions. 212 Medya experts quickly identify technical errors and ensure the integration of Merchant Center and Maximum Performance to reactivate your account.
Standard Shopping campaigns display your products in Google search results and the Shopping tab, providing more control over how much to bid for each product group. The Maximum Performance campaign, on the other hand, utilizes AI-supported smart bidding models to run ads across all Google channels, including YouTube, Gmail, Maps, and Search Network simultaneously. With our strategies for Google Ads for e-commerce sites, we direct your budget towards the most profitable product groups.
Shopping ad management models based on your business's e-commerce infrastructure and growth goals:
| Service Model | Scope and Infrastructure | Target Audience and Focus | Measurement and Reporting |
|---|---|---|---|
| Standard Shopping | Merchant Center setup and manual feed management | High intent searching queries | Basic click and spend tracking |
| Maximum Performance | Multi-channel AI-focused campaigns | Potential buyers across the entire Google ecosystem | GA4 and advanced conversion optimization |
| 212 Medya Shopping Management | End-to-end Merchant Center, feed optimization and troubleshooting | Budget based on best-selling, low-selling, and profitable product groups | ROAS-focused live transparent reporting and Google ad cost calculation support |
212 Medya increases your brand's digital sales by combining all these processes with its experience in Google advertising agencies and e-commerce consulting.
03/Our Promise
In our office in Kurtköy, Istanbul, we connect the products of your e-commerce site with the right customers with our official Google Partner title.
We manage your processes in line with Google standards, quickly overcoming potential technical barriers and account issues.
All advertising and Merchant Center accounts are opened in your name. Your budget is paid directly from your card, and no hidden commissions are collected.
We report the revenue counterpart of every penny coming from ads clearly with GA4 and Google Ads conversion measurement.
04/Transparent Service Fees
Our service fee is separate from your advertising budget and is determined based on the budget size: a fixed 12,000 ₺ for budgets up to 50,000 ₺, a percentage for budgets above; all fees are subject to VAT. There are no hidden commissions, setup fees, or commitments.
Fixed monthly service fee for advertising budgets up to 50,000 ₺.
Service fee of at least 12,000 ₺ for budgets between 50,000 ₺ – 250,000 ₺.
Service fee of at least 37,500 ₺ for budgets over 250,000 ₺.
Your ad accounts are opened in your name; your budget is paid directly to Google from your card. 212 Medya does not intermediary the budget, and there are no hidden commissions.
You are not bound by long-term contracts. With our success-oriented approach, we recommend at least 3 months of work for results to settle.
In our office at Kurtköy Aeropark, Istanbul, we operate in full compliance with advertising policies with our official Google Partner title.
Our service fees are invoiced; we offer a clear and transparent process that you can comfortably use for your accounting expenses.
You can follow your campaign expenses and revenue obtained instantly from official systems.
Your advertising performance is closely monitored with the analysis and automation tools developed by our founder Ferhat Selçuk Akbaş.
05/Problem
An incorrectly configured Google Merchant Center account and erroneous product data can lead to wasted advertising budget and account suspension issues.
06/Service Structure
07/Why 212 Medya
Your processes are managed by certified experts who closely follow the latest developments and are proficient in Google platforms.
You do not pay your advertising budget to an intermediary; accounts are opened in your name and payments are made directly to Google with no hidden commissions.
We provide e-commerce consulting by ensuring a compatible data flow with your infrastructures such as Ikas, Shopify, IdeaSoft, Ticimax, and WooCommerce.
You can transparently track how much each product earns, your ROAS targets, and your budget usage with clear reports.
08/How We Work
We identify technical shortcomings by reviewing your Merchant Center account, product feed structure, and any product rejections you have received.
We arrange product titles, images, prices, and stock information; preparing your infrastructure in accordance with the steps in the Merchant Center setup guide.
We structure your Standard Shopping and Maximum Performance campaigns, distributing the budget according to the principles of the Google Shopping product ads guide.
By highlighting profitable product groups, we manage the budget efficiently and make future plans using our Google ad cost calculator tools.
09/Frequently Asked Questions
We have answered the most frequently asked questions about Google Shopping ads and Merchant Center management for you.
Google Shopping ads are ads that appear at the top or on the right side of the search results when users search for products on Google, displaying an image, price, store name, and description. At 212 Medya, we increase your e-commerce sales by presenting your products directly to potential customers who intend to buy.
Google Merchant Center is the official platform where you upload and manage the product catalog of your e-commerce site to Google. Setting up this account and completing the product feed is mandatory to run shopping ads. 212 Medya meticulously performs the setup and management of Merchant Center compatible with your infrastructures such as Ikas, Shopify, IdeaSoft, Ticimax, and WooCommerce.
Product feed optimization involves ensuring that your product titles, images, prices, and stock information meet search terms and Google rules. A correct and enriched product listing file enables Google to show your products to the right users, thereby converting ad clicks directly into sales.
Product rejections and account suspensions typically arise from price/stock discrepancies, missing GTIN or brand information, lack of return and shipping policy, and site verification issues. The expert team at 212 Medya identifies these errors and produces permanent solutions, reactivating your account.
Yes, you can appear with free product listings in the Google Shopping tab without spending advertising budget. With your Merchant Center account correctly configured and your product feed complete, your e-commerce site gets organic visibility and traffic without additional advertising costs.
While Standard Shopping campaigns provide more control over product groups and bids, the Maximum Performance (Performance Max) campaign simultaneously displays ads across Search, Shopping, YouTube, Gmail, and Maps using artificial intelligence. 212 Medya strategically manages both campaign models according to your budget and goals.
Since the profitability and sales speed of all products differ, we distribute the budget by focusing on best-selling and profitable product groups. By setting a ROAS target (the revenue generated for every 1 ₺ spent on advertising), we optimize your budget to generate the highest revenue and support your growth with our e-commerce consulting service.
We work seamlessly with all popular e-commerce infrastructures that support product feed export, primarily Ikas, Shopify, IdeaSoft, Ticimax, and WooCommerce. We manage integration processes suitable for your infrastructure to ensure the smooth synchronization of your product catalogs with Google.
Google advertising cost consists of the media budget paid directly to Google and 212 Medya's monthly service fee. For budgets up to 50,000 ₺, a fixed 12,000 ₺; for budgets between 50,000 and 250,000 ₺, 15% of the budget (at least 12,000 ₺); and for budgets over 250,000 ₺, 10% of the budget (at least 37,500 ₺) is applied. All fees are subject to VAT, and there are no hidden commissions.
Absolutely yes. According to 212 Medya's transparency principle, we always open advertising accounts on your behalf, or you will remain the owner of your existing account. The advertising budget is directly paid to Google from your card, and you have full access to all data 24/7.
We do not request a long-term commitment. However, we recommend at least a 3-month working period for the learning phase of Shopping campaigns to complete and establish real performance results. We prove our success through long-term partnerships.
You can contact us from our office in Istanbul Kurtköy Aeropark or through our digital channels. After listening to your e-commerce goals, we review your existing accounts, prepare a customized strategy for you, and securely initiate the process.
10/Contact
Describe your goals regarding Google Shopping ads and Merchant Center management; let us prepare your brand-specific strategy within 48 hours.
Kurtköy, Aeropark, Yenişehir, Osmanlı Blv. No:11, 34912 Istanbul
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