Global Market and Competitor Analysis
We analyze the pricing strategies of your local competitors in America and create a payment infrastructure and account configuration suitable for the US market from scratch, in light of your industry data.
Don’t get lost in the global market. We manage the complex advertising dynamics of the US and Canada with our 26 years of expertise. Achieve currency-based gains with accurate targeting.
01/FAST ENTRY INTO THE AMERICAN MARKET
Digital advertising in the US and Canada starts not only with spending the right budget but also with perfect analysis of state consumption habits and local competition dynamics. At Astro-212medya, we offer a professional roadmap focused on high returns based on currency by integrating your brand goals into the complex market structure of North America.
We analyze the pricing strategies of your local competitors in America and create a payment infrastructure and account configuration suitable for the US market from scratch, in light of your industry data.
We optimize your campaigns according to state-based purchasing power and time zone differences, restructuring your creatives according to local cultural codes before publishing.
With currency-based bid planning, we continuously monitor your budget efficiency, transforming the data obtained into a meaningful investment return table to map your growth trajectory.
Hundreds of brands from different sectors are growing with us
02/US DIGITAL MARKETING GUIDE
The United States market is a field that offers both a great opportunity for your brand, due to its high purchasing power and advanced competition, and requires disciplined management.
Advertising in the US market is the most sensible growth method for brands that are ready to present their products or services at international standards and have established their logistics and operational infrastructure. Especially for businesses targeting currency-based income and providing solutions in a niche area, this market creates a sustainable profit opportunity with well-structured campaigns.
As the US is one of the most competitive advertising markets in the world, cost-per-click (CPC) and cost-per-thousand-impressions (CPM) are considerably higher compared to Turkey. However, high competition also brings a highly intent-driven and purchase-prone audience; therefore, your focus should be on optimization strategies that direct your budget to the most accurate target audience rather than cheap traffic.
Below, you can see the key advertising channels from which you can get the highest yield according to your industry and growth goals.
212 Medya supports your success in the global market by establishing this structure according to the sectoral dynamics and growth goals of your business with professional consultancy.
03/Our Promise
We aim to convert every penny of your budget into measurable value, promising a net productivity increase within three months.
With world-class advertising management, your budget and brand are in safe hands.
Use Google and Meta's new advertising tools before your competitors.
Not just advertising, but complete support on your global growth journey.
212 Medya is an officially verified Google Partner agency. You can inspect our active certifications and partner status directly on Google Partners Directory.
04/Pricing
Three package options most suitable for your business goals and budget. There is no setup or hidden service fee.
A starter package for exporters looking to enter the American market with small-scale tests
The most preferred package for continuous sales and brand presence targeting American consumers
A strong brand and sales growth package across the US through multi-channel (Google + Meta + TikTok)
Track your advertising performance transparently through your own panel with real-time data obtained directly from official platforms, not prepared fixed data.
We are building sustainable collaboration with the quality of our service instead of long-term, binding contracts. Your satisfaction is our commitment.
We share the performance of your campaigns and the strategies we apply with you regularly in understandable data without drowning in complex technical jargon.
We provide transparent and easy-to-account monthly billing, suitable for the cost structures in the US market. We avoid local tax complexities.
Regardless of brand size, we work with equal care and strategy to ensure that every customer gets the highest yield from their advertising budget.
We do not manage or publish advertising campaigns for industries that do not comply with advertising policies and ethical values or that engage in gray or illegal activities.
05/Problem
Without correct targeting and attention-grabbing visuals on social media and search engines, a large portion of your budget is wasted.
06/Advertising Models
07/Why 212 Medya
Your ads are managed not just by 'learned' individuals but by certified experts from Google and Meta.
We offer professional graphic design and video creative support, fully aligned with the visual structure of the media.
We measure advertising sales and forms accurately with advanced tracking codes and Conversion API (Server-Side).
We allow you to monitor where your budget is going and which campaigns are generating profit via our live panel 24/7.
08/How We Work
We start by examining your existing ad accounts, past data, and competitor strategies. We identify erroneous setups.
We draw up a custom roadmap suitable for your business goals; we accurately set up pixel and conversion tracking integrations.
We launch campaigns and find the lowest cost combinations by testing different visuals, texts, and audience combinations.
We gradually scale successful campaigns, presenting return on investment (ROI) through transparent reports to foster growth.
09/Results
A comprehensive remarketing strategy was implemented with Google Shopping and Meta Catalog ads restructured according to user habits.
We were afraid to enter the American market, but with 212 Medya, we achieved a 300% growth in dollar terms in our first month. They managed our advertising costs so precisely that our profitability surpassed that of the Turkish market.
10/Frequently Asked Questions
You can find everything you are curious about our service and processes here.
The competition in the US market is higher than in Turkey; therefore, we recommend a minimum daily budget of 50-100 dollars to start. However, this amount can vary depending on your industry, the states you are targeting, and the intensity of your competitors. During the analysis phase, we determine the most profitable entry budget for you based on data.
Initial interactions and traffic ads begin immediately upon approval, but optimizing for machine learning generally takes 2-4 weeks. The stabilization of sales and form data and achieving our targeted ROAS values typically becomes clear by the end of the second month. During this process, we speed things up by continuously conducting A/B tests.
Yes, all creative processes are managed by our professional team. We don’t just translate; we develop content from scratch using local phrases and marketing language (copywriting) that will grab the attention of American consumers. We also revise our designs in line with global aesthetic standards.
We work with a completely transparent reporting system. You can track your spending, click numbers, and revenue obtained 24/7 through your customized live Looker Studio panel. Additionally, we hold monthly strategy meetings to interpret the data and collaboratively plan for the upcoming month.
This completely depends on your product and target audience. If you are selling products aimed at a direct need, Google Search may be prioritized; if you have a visually-driven brand story, then Meta (Instagram/Facebook) or TikTok could be more suitable. For professional services or B2B, LinkedIn and Google's intent-focused campaigns generally yield the best results.
We promise results to our business partner, so we do not bind you to long-term and rigid contracts. Although we typically recommend 3-month starting periods, we apply a satisfaction-based model due to our performance-oriented focus. Our goal is to maintain our collaboration for years thanks to the profitability of your ads.
We optimize your campaigns according to the local hours (EST, PST, etc.) of the targeted region. We implement automatic rules and manual controls to ensure your ads are active during the hours that bring the most conversions. Although our team works during Turkish working hours, we use 24/7 active monitoring tools for the US market.
As a Google Partner, we gain access to the latest advertising technologies and beta features before anyone else. Additionally, we can act much faster through our direct representatives at Google in case of potential technical issues or account suspensions. This means your ads work continuously and at their highest performance.
Absolutely, you can either audit your existing account and continue from there, or we can start with a clean slate under a new account structure. The historical data from your existing account (pixel data, etc.) is valuable to us; we prefer to build our strategy on it without losing that data.
11/Contact
Share your goals; let’s present your data-driven American Advertising strategy tailored for your brand within 48 hours.
Kurtköy, Aeropark, Yenişehir, Osmanlı Blv. No:11, 34912 Istanbul