Artificial Intelligence Marketing Agency

Artificial Intelligence Marketing Consultancy
Increase Advertising Efficiency by 150%

Traditional marketing methods are no longer sufficient. Find your target audience before they search for you, and allocate your budget to the most effective channels with artificial intelligence solutions and deep data analysis.

Artificial intelligence data analysis and predictionAI-powered budget optimizationPersonalized dynamic content strategyAutomated customer acquisition systemsCorporate AI solutions integration
500+Successful Brand
150%Average Efficiency Increase
26+Annual Industry Experience

01/MARKETING TRANSFORMATION WITH AI

How is AI integrated into marketing strategy?

Incorporating AI into your marketing strategies is not just about using automated tools, but transforming the scattered data at your disposal into a meaningful prediction mechanism. By merging all data flowing from your CRM, web analytics, and advertising platforms into a single pot, we create predictive customer segmentation. This allows us to automate personalization scenarios, setting up a structure that offers tailored solutions to potential customers even before they express the intent to purchase.

  1. 01

    Establishing Data Pool and Integration

    By combining scattered advertising data, web behaviors, and your existing CRM records, we build a central data architecture that will feed our AI algorithms.

  2. 02

    Predictive Segmentation and Automation

    Through predictive analyses applied to data sets, we identify audiences with high loyalty potential and launch personalized marketing automations specific to these audiences.

  3. 03

    Calibration with Test-Learn Loop

    We continually update the outputs of the system we established with live test-learn cycles, dynamically optimizing your strategy based on performance data to maximize efficiency.

Hundreds of brands from different industries are growing with us

  • Domino's
  • Turkcell
  • Türk Hava Yolları
  • Medical Park
  • Flormar
  • Holiday Inn
  • Kütahya Porselen
  • MediaMarkt
  • Memorial
  • Medipol Hastanesi
  • Mapfre
  • Best Western
  • Baymak
  • Franke
  • Prysmian
  • Weber
  • Simit Sarayı
  • Hacı Sayid
  • Helvacızade
  • Öztiryakiler
  • Soyak
  • Nef
  • Linens
  • Tunçmatik
  • Pensan
  • Porland
  • Hotiç
  • Eren
  • Dice Kayek
  • Hes Kablo
  • Avicenna
  • Marport
  • Erdem Sağlık Grubu
  • AGT
  • NCity Alışveriş Merkezi
  • Kulp Packaging Machinery
  • Sagaza Madrid
  • IMS Teknik Hırdavat
  • Waw Hotel
  • Yurtbay

02/THE FUTURE OF MARKETING TECHNOLOGIES

Uses of artificial intelligence in marketing and
strategic implementation methods

The modern marketing ecosystem is evolving under the guidance of smart systems that process data and accelerate decision-making processes. You can explore the key application areas that will increase your business efficiency below.

01

What is the AI consulting process and what does it automate?

AI consulting allows for the management of manually executed data analysis and content creation processes with machine learning models. These systems transform repetitive tasks into self-optimizing smart workflows by predicting customer behaviors.

02

Not a tool stack but a strategy: Integrating AI into the marketing plan

Success comes not from using disconnected tools, but from placing these technologies into a framework aligned with corporate goals. When integrating AI into your plan, it is crucial to focus on the decision-making ability on the target audience rather than the speed of production of the technology.

Comparison of AI Use Cases in Marketing

You can find the benefits and focus areas of essential AI-powered functions for your business in the table below.

Prediction and Segmentation

Problem Solved
Customer churn and low engagement
Example Application
Behavioral prediction models
Suitable For
E-commerce, SaaS, retail

Content and Personalization

Problem Solved
Low content yield and relevance
Example Application
Dynamic text and visual production
Suitable For
Digital media, content agencies, brands

Ad Optimization

Problem Solved
High cost and inefficient targeting
Example Application
Real-time budget management
Suitable For
Performance marketing, e-commerce

Marketing Automation

Problem Solved
Operational workload and slowness
Example Application
Smart customer journey designs
Suitable For
B2B, subscription systems, service sector

Analysis and Reporting

Problem Solved
Getting lost in data piles
Example Application
Automated insights and prediction reports
Suitable For
Marketing managers, data analysts

212 Medya ensures your success by structuring this framework according to your business’s specific needs, industry dynamics, and growth goals through professional consultancy.

03/Our Promise

We promise clear growth
in a short time.

We mobilize our 26 years of experience to ensure that every penny of your investments turns into measurable value.

Corporate Data Security

We process your data with the highest security standards on OpenAI and Google Cloud infrastructure.

Access to Beta Features

We provide the advantage of using newly launched marketing tools from Google and OpenAI before anyone else.

Certified Technical Team

Our team holds internationally recognized certifications in artificial intelligence integration and data science.

04/Investment

Business-Specific AI Consultancy and
Solution Packages.

Three package options best suited to the scale and goals of your business. There are no setup or hidden service fees.

AIStarter

AI Start

Discover your business's marketing potential with artificial intelligence, entry-level integration.

₺35,000/ month
  • AI-optimized marketing budget management up to ₺35,000 (including VAT)
  • AI-supported detailed audience analysis and segmentation
  • Monthly AI-based strategy development and performance optimization
  • AI-supported basic creative content suggestions and consultancy
  • Advanced conversion tracking (Pixel/API) and data integration
  • Instant and transparent AI performance reporting panel access
  • Continuous consultancy with a dedicated AI marketing expert
Get Started Now
AIEnterprise

AI Corporate

Comprehensive marketing automation and analysis with fully customized AI models and deep learning.

₺120,000/ month
  • AI-optimized marketing budget management up to ₺120,000 (including VAT)
  • Unique audience predictions and automation with customized AI models for your company
  • Continuously adaptive AI strategy development and real-time campaign optimization
  • Automated creative content and campaign variant production with generative AI
  • End-to-end AI-supported conversion funnel optimization with CRM and ERP integration
  • Machine learning-supported predictive analyses and future-oriented strategic reporting
  • Dedicated senior AI marketing director and VIP support services
Get Started Now

AI-Supported Instant and Transparent Reporting

Track the performance of our AI models and your marketing results instantaneously through your dedicated panel. Direct data flow and transparent analysis.

Flexible Agreement Models

Instead of long-term and binding contracts, we offer flexible working models, believing that our success will satisfy you.

Making AI Understandable: Real Value

Without getting caught up in complex AI terms, we explain precisely how AI adds real value to your business with concrete data and understandable reports.

Transparent and Accounting-Friendly Billing

Transparent and orderly monthly billing that can easily be reflected in your accounting expenses for your AI marketing consultancy service fees.

Fair AI Power for Businesses of All Sizes

Regardless of business size, we ensure that every customer obtains the highest return from their AI-supported marketing investments.

Ethical and Legal AI Marketing Principles

While developing our AI-supported marketing strategies, we strictly adhere to all legal regulations and ethical principles.

05/Problem

How much of your budget
actually converts to revenue?

Without proper data tracking and strategy, the investments you make get lost among untargeted audiences.

  • ✕
    Predictive BudgetUnclear data on where the budget is going and what it will bring in leads to uncertainty.
  • ✕
    Static Customer GroupsCustomers are categorized into rough groups based on demographic data, and everyone receives the same message.
  • ✕
    Backward-Focused ReportOnly what happened last month is reported; no clear roadmap is provided for the future.
Investment Efficiency Analysis
Amateur Management45% waste
212 Medya Management5% waste
Budget converting to revenueWaste budget
Difference on a budget of ₺50,000: ₺20,000 / month

06/Service Structure

Professional process,
flawless engineering.

01Predictive Targeting
01

Predictive Targeting Models

We predict potential customers' future purchasing trends with advanced AI data analysis models.

Performance
02Smart Budget
02

Smart Budget Allocation

We allocate your advertising budget to channels with the highest conversion possibilities using AI algorithms in real-time.

Performance
03Hyper-Personalization
03

Hyper-Personalization

We create dynamic marketing messages tailored to each customer lead based on their interests and behaviors.

Performance
04AI Supported
04

AI Supported Competitive Analysis

We instantly report market gaps and opportunities by tracking your competitors’ strategies with AI.

Performance

07/Why 212 Medya

Your business's digital,
unshakable signature.

Certified Expert Team

Your processes are managed not just by 'learned' individuals, but by experts certified by Google and Meta.

Creative Design Architecture

We offer bespoke designs that match the strength of your brand, with high click-through rates and user-friendly interfaces.

Advanced Data Tracking

We measure sales and forms accurately with Conversion API (Server-Side) and advanced pixel integrations.

Live and Transparent Reports

We let you monitor where your budget is going and which campaigns are generating profits through our live panel 24/7.

08/How We Work

In four steps, a data-driven
growth cycle.

01

Current Situation Analysis

We start by analyzing your current situation, past data, and competitor strategies. We identify errors.

02

Strategy and Planning

We create a custom roadmap suitable for your business goals and make the necessary technical coding and pixel installations.

03

Launch and A/B Testing

We launch campaigns or projects and test different visual, text, and audience combinations to find the lowest costs.

04

Scaling and Reporting

We scale successful campaigns gradually, increasing the return on investment (ROI) by presenting transparent reports.

Case № 156Multichannel Retail Group — Fashion & Ready-to-Wear
Performance Increase Trend

09/Results

With Data-Driven AI Marketing
We Increased Campaign Efficiency by 210%

Using predictive analysis models, dynamic AI advertising scenarios were created targeting the audiences with the highest purchasing tendencies.

%210Average Performance
%340Traffic / Revenue Increase
−%42Decrease in Cost Per Acquisition

Thanks to AI marketing consulting, we reduced our advertising costs by 30% while doubling our sales. 212 Medya's vision has propelled us far ahead of our competitors.

— Selin Koç, Digital Growth Director (Retail Chain)

10/Frequently Asked Questions

Frequently Asked
Questions.

You can find everything you want to know about our service and processes here.

What is the cost of AI marketing consulting?

Our service fee is determined based on your brand's scale, data volume, and the depth of integration required. Instead of offering a single package, we optimize your budget by selecting modules that will truly add value to your business. After a detailed discussion, we present transparent pricing tailored specifically for your brand.

How soon can we start seeing results?

Initial improvements in the process typically manifest within the first 3 months through data cleaning and advertising optimizations. However, for AI models to fully learn and transform into a sustainable growth engine, a period of 6 to 12 months is required. During this time, we report progress with concrete data each month.

How does the process of working with 212 Medya progress?

The process starts with an introductory meeting involving a senior strategy expert and an AI engineer assigned to your brand. Then, we analyze your current situation by applying our 6-step methodology and present a tailored roadmap for your approval. After approval, we move on to the integration and continuous optimization phase, progressing with weekly synchronization meetings.

How is the reporting process conducted and is it transparent?

All our data and actions are completely transparent; we set up a custom live panel for you via Google Looker Studio. In this panel, you can monitor the impact of AI on performance, efficiency in advertising spend, and conversion rates 24/7. Additionally, we update the strategy together with monthly in-depth analysis meetings.

What AI platforms are you using?

Without being tied to a specific platform, we choose the set of tools that will yield the best results. We incorporate Google AI, Meta Lattice, OpenAI (GPT-4), Midjourney, and custom machine learning models into our strategy. Our goal is not only to use tools but to obtain unique results by integrating these tools with your brand's data sets.

Is there a minimum working or contract duration?

Due to the nature of AI projects, as data collection and model training take time, we typically recommend 6 or 12-month partnerships. However, we provide flexibility by establishing an initial 3-month 'pilot implementation' period for both parties to get to know each other. We believe that long-term success comes from continuity.

How much should my advertising budget be for this service?

Your advertising budget should be directly proportional to your goals, but for AI models to work efficiently, a certain data density is needed. Generally, the impact of AI optimization is much more striking for brands with a monthly average advertising spend. We collaboratively determine the most suitable budget allocation during the analysis phase.

How do you manage data security and KVKK processes?

Data security is our top priority; we conduct all our processes in compliance with KVKK and GDPR. We have strict protocols regarding the anonymization of data transferred to AI models and processing on secure servers. Your brand's private data is never used without permission for the general training of third-party models.

What happens if we are currently working with an agency?

Rather than conflicting with your current agency, we can guide them on AI strategy or be involved as a purely AI-focused consulting layer. With 26 years of corporate experience at 212 Medya, we have a culture of working in harmony with different teams. Our goal is to increase your brand's overall digital efficiency.

How does working with an AI agency affect advertising performance?

As an AI agency, 212 Medya optimizes your advertising accounts using machine learning models instead of manual predictions. Thanks to AI solutions, cost per click decreases, conversion-driving audiences are identified in advance, and your advertising budget is managed to maximize ROI.

Does the AI consulting process include data analysis integration?

Yes. Within our AI consulting service, your existing CRM, Google Analytics, and advertising data are aggregated into a single pool. AI data analysis identifies bottlenecks in the customer journey and executes automated growth strategies.

11/Contact

Let's
start growing together.

Tell us about your goals; let’s present data-driven AI solutions tailored to your brand and your AI marketing strategy within 48 hours with our 26 years of experience.